MVP Marketing + Design MVP Marketing + Design

 New MVP Web Site Boosts Worthington Aviation’s Online Marketing Efforts

Minneapolis, March 15, 2007 – MVP Marketing + Design, Inc. has just unveiled a new Web site for Worthington Aviation, a global leader in corporate and regional aviation aftermarket services.

The sophisticated new site offers easy-to-navigate parts, service and sales information designed to meet the needs of Worthington’s growing worldwide customer base. Web users can not only pilot through eye-catching graphics, but obtain information on over 150,000 aviation parts. MVP’s not only helped Worthington create a new site, but a “Trusted Source” brand strategy, which helped the company expand its scope from aviation parts to more value-added jet aircraft maintenance and acquisition services.

Said James E. Walker, President of Worthington Aviation, “MVP has truly taken our image, identity and communications to the next level.” He continued, “We believe that MVP’s creative efforts will assist us in fulfilling our mission to establish Worthington as the global leader in the integrated sale and service of corporate and regional jet and turboprop aircraft, engines and avionics.”

Said Dick Weinrib, President, MVP Marketing + Design, “We’re exceptionally pleased that our brand and marketing communications strategy work—print and interactive— not only helped Worthington capture customers worldwide, but with their recent appointment as the global support organization for the IAI Westwind, the confidence of major international aerospace manufacturers as well.”

Please visit the site: www.worthingtonav.com

About Worthington Aviation Parts, Inc: Worthington Aviation is a world leader in aircraft aftermarket services for the Westwind, SAAB 340, ATR-42, Dash-8, Boeing, and Airbus aircraft, avionics systems as well as the TFE 731 and CT7 engines. Worthington offers unparalleled customer service and support with over 150,000 parts. Comprised of three distinct but synergistic divisions (Worthington Aviation Parts, Worthington Jet Service and Worthington Jet Sales), Worthington’s people, depth of capabilities and state-of-the-art infrastructure and facilities offer customers unmatched service and support solutions. With locations in Eagan, Minnesota; Minneapolis-St. Paul Airport (MSP); Grand Haven, Michigan; Wichita, Kansas; Boynton Beach, Florida; John F. Kennedy Airport (JFK); and Hendra, Australia, Worthington is positioned to serve customers around the world. For more information, please visit our Web site: www.worthingtonav.com.

For more information, please contact:
Dick Weinrib
President
MVP Marketing + Design, Inc.
612-332-8939
info@mvpdesign.com

 

About MVP Marketing + Design, Inc.

MVP Marketing + Design, founded in 1985, is an integrated marketing communications and brand design firm focused on applying marketing know-how and creativity to solve business problems. Attention to industry and project requirements ensures the highest level of creative and account service, setting MVP–and its clients–apart from the competition. MVP's award winning services include the creation of advertising, corporate communications, Web sites and packaging. The firm's principal clients include 3M, TSI, Churchill Capital, Empi, Schneiderman’s Furniture, Worthington Aviation and Minnesota Sleep Institute/Lung Center among others.

For more information, please contact:
Dick Weinrib
MVP Marketing + Design, Inc.
612-332-8939
info@mvpdesign.com