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3M Scotch® Double Sided Tape PromotionClient: 3M Stationery Products Division
While Scotch® Double Sided Tape is not new to office supply consumers, 3M looked to generate awareness for the product by reminding tape users of its benefits. 3M partnered with MVP to develop a creative platform that showed Double Sided tape in a new, fun way. Colorful graphics and new application photography helped boost awareness for a trusted product.
Industries Covered
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